The Forum d'Avignon Ruhr is based on a French-German partnership between the think tank Forum d'Avignon and ecce. The aim of the cooperation is to culturally contribute to future-oriented policies by bringing together Europe's business leaders and experts from the economy, politics, media, science, and culture.

FAR14

FORUM D'AVIGNON RUHR 2014

#FAR14: INNOVATION IS PASSION

The third edition of the Forum d'Avignon Ruhr took place on 10/11/12 June 2014 in Essen.

Programme and Topic 2014

If a vision is to become reality everything must fit. Ideas, time and place must all be right, belief, willpower, endurance and the necessary competence must be present. Here passion is the main factor in the value chain of creativity. Passion acts like a resource, like an invisible production factor. It creates ideas and enthusiasm, it creates fantasy and awakes the fantasy of others, it is infectious, thrilling and convincing. It helps people to overcome hurdles and failures, to keep working and be successful.

  • INNOVATION IS PASSION

    The cultural and creative industries in Europe have an annual turnover of 654 billion euros, of which around 143 billion are generated in Germany and 6 billion euros in the Ruhr Region. The contribution from this culture and creative economy to the gross domestic product is over 6% in the world and 4% in the EU. This makes it a growth branch and puts it at the tip of a coming knowledge-based economy.

    Some of the eleven part markets in the branch are thoroughly heterogeneous. However, they do show one decisive parallel, i.e. the "creative act" as the core of their work, beneath which there is always a canon of soft factors that are the motor behind being innovation and the creation of something unique and artistic. Is it not precisely passion which is often the source of people's creative work in art and culture?

    That said, artistic visions and innovations are not the only fields which require passion. Business, politics and science also need people who believe in their ideas and bring them into the world with enthusiasm, not to say passion. This intrinsic motivation will always play an important role in an increasingly knowledge-based and user driven society. Poltical framework conditions favourable to promoting the innovation by passion are the basis of cultural, business, technological and social innovations.

    If a vision is to become reality everything must fit. Ideas, time and place must all be right, belief, willpower, endurance and the necessary competence must be present. Here passion is the main factor in the value chain of creativity. Passion acts like a resource, like an invisible production factor. It creates ideas and enthusiasm, it creates fantasy and awakes the fantasy of others, it is infectious, thrilling and convincing. It helps people to overcome hurdles and failures, to keep working and be successful.

    The cultural and creative industries, with their dynamic market structures and working biographies, often help to create revolutionary business models and open innovation processes in many areas as model structures for new forms of economy. They also play a prominent role in cultural matters.

    Because it is the passionate motor behind new value creation and working models, new sustainable ideas about urban life and the environment, and outlines for society, integration and participation. Also it is the decisive link to the "classical" industries as well as the "classical" culture where individual passion is a major factor in influencing success as well. Now that the Forum d'Avignon Ruhr 2013 has thrown a spotlight on a generation of young creative makers and their effect on intercultural coexistence, urban redevelopment processes, and new forms of work and business in the Ruhr region, 2014 was mainly about the immaterial motor that drives these actors intrinsically – both large and small – and about passion that drives innovation in a global competition.

    Top personalities from the worlds of culture, business and science were putting forward their definitions and visions of passion. Starting from these examples there were discussions on the conditions, significance and parallels in passion as a factor in innovation in business, culture and society, as well as on its connections with culture itself. This was followed by a discussion on the tasks and challenges politicians have to face. The discussions and talks did therefore outline the current status of the culture and creative economy and – partly building on the theme of spillover effects from the Forum d'Avignon Ruhr 2013 – the interplay of effects with other branches. This gave rise to new insights into quantitative and qualitative aspects and introduce evaluation and research as themes.

The Venue: GOP Varieté-Theater Essen & City-Messehalle

Linking culture und creativity to other areas is an important focal point of the Forum. In 2014, it took place at such a spillover project itself: in the Creative.Quarter Essen City Nord. The Creative.Quarters Ruhr are urban development measures initiated by ecce to sustainably attract artists who can temporarily use and reuse vacancies in the area. The Forum d'Avignon Ruhr took place at the GOP Variety Theatre, the exhibition at the City-Messehalle next door, which is run by the Unperfekthaus. The legendary GOP with its creative show and gastronomy concept has been enjoyed by people from around the world since 1996. Its cinema salon was modernised and redesigned during the Capital of Culture RUHR.2010.

GOP Varieté Theater © GOP Varieté Theater
© GOP Varieté Theater

 GOP Varieté-Theater

City-Messehalle
© Vladimir Wegener/ecce

City-Messehalle during FAR14